Making Changes to the Website: Worksheet

To help you think through the rationale for the changes you want to make to the OEC website — and the possible impact — answer the questions below. When you’re done, you can share your answers with colleagues to document your thinking.

What problem are we trying to solve?

Examples: Users can’t find specific information they need, a page no longer reflects OEC’s focus

How do we know solving this problem is important?

Examples: Results from user research, feedback from staff, analytics 

Who are the decision makers?

Examples: Content Captains, Website Advisory Team, etc.

What are the possible solutions and their trade-offs?

Example: Adding a new page vs. adding a paragraph to an existing page

Could our preferred change result in unwanted consequences?

Examples: Will it disrupt the organization of current pages? Could it make other information hard to find?

How will we know if we’ve been successful?

Examples: Reduction in emails and calls to OEC from people who can’t find the information they need, changes in analytics after 6 months 

Is there anything else we need to know before we act?

Examples: Can we review data to support our decisions? Do we need feedback from other divisions on our proposed solution?

Last updated October 30, 2020